Holocaust Centre North

Feeling the life behind the pain

CONCEPT DEVELOPMENT / GRAPHIC DESIGN / ILLUSTRATION / ANIMATION / VISUAL-FX / GRADING / MULTI-TOUCH PROGRAMMING / SOUNDSCAPES / ENCODING / 3D PROJECTION MAPPING / CMS

All created in-house

CLIENT

Holocaust Survivors’ Friendship Association

DESIGNERS

PLB Ltd

‘Through Our Eyes’ is the lead exhibition at Holocaust Centre North. The exhibition focuses on the experiences of the survivors and families connected to the Holocaust Survivor’s Friendship Association (‘HSFA’).

We produced 2 x films and audio from edited archive including 3D Projection Mapping, 6 x touchscreens, 2 x ambient soundscapes, 2 x dynamic infographic map animations, 1 x digital Memorial Book and 1 x large-scale immersive audio-visual piece – beautiful in style yet heartbreaking in content.

Experience 01

Pre-war projection wall

AY-PE sensitively graded, coloured and edited HFSA’s archive – delivering a cohesive, warm sense of community life across a wall of 3D projection mapped pictures and films. The mock-picture frames shift between static and moving imagery both individually and collectively shown. An ambient soundscape of laughter, child noises and joyful Jewish songs accompanies.

Experience 02

Infographic Maps

We created two animated infographic maps displays showing changing borders, Jewish population movement, camps and more. The colouring, style and movement of the maps was intricately designed to match the contemporary look and emotional /personal feel of the exhibition as a whole.

Experience 03

Touchscreens

AY-PE designed six different touchscreens comprising the oral testimonies of Holocaust survivors – taking the visitor through six different stages of their arduous experience and survival.

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Experience 03

Touchscreens

The testimonial films were styled and edited to deliver the best viewing experience for visitors. They slot into an interface designed in a ‘Pinterest’ style – with different shapes and sizes of icon stimulating the eyes and an intuitive feel through touch – perfect for all ages.

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Experience 03

Touchscreens

We developed a touchscreen colour scheme to draw visitors in to the survivors’ testimonials – their unique personal stories, diversity of experience and the colourful warmth of human spirit enduring through adversity.

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Experience 03

Touchscreens

The Memorial Book touchscreen is designed to look and feel like its hard copy counterpart. Swipe-able pages, an index of deceased names and options to explore their photos, letters and notes – all give the visitor a chance to reflect. A CMS system behind the book allows the exhibition to upload further photos, memories and records as required.

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Experience 04

Edited archive

Our editing of archive films and sounds relating to the rise of anti-semitism is unnerving with ominous, ambient sounds of feet marching or glass smashing. Across several screens and speakers the visitor learns about the actions of the time and gains a personal sense of tension and ill-ease as the persecution rises.

Experience 05

Immersive film & soundscape

AY-PE created a large-scale immersive film and soundscape – drawing together exhibition themes, questions and feelings.

Building from and incorporating survivor oral testimony we produced a thought-provoking, emotionally powerful, creatively artistic film.

Intended to make the visitor feel unsettled, even uncomfortable, the film is 3D mapped against four walls. Sometimes all play, sometimes only individual walls – building a sense of disorientation and concern.

We commissioned WMP Studios to compose a new score to match the context of the exhibition, the style of Jewish music and the thematic, unsettling nature of this film. The AV blend immerses the viewer in overwhelming thought and emotion – a sensation which endures after they’ve left the exhibition.

Everything I was hearing & seeing was so powerful. The video clips were very moving.

- Visitor Testimonial

OUR SERVICES

WHAT WE DID...

CONCEPT DEVELOPMENT / GRAPHIC DESIGN / ILLUSTRATION / ANIMATION / VISUAL-FX / ARCHIVE EDITING / GRADING / MULTI-TOUCH PROGRAMMING / AMBIENT AUDIO / SOUNDSCAPES / ENCODING / 3D PROJECTION MAPPING / CMS